The Image Factory helps clients find their WHY, because people don’t buy what you do, they buy why you do it.
The Image Factory takes a straightforward, get-it-done approach. The agency believes that behind every company, every product lives a unique and compelling story, and the ability to artfully tell the story is the difference between success or failure. We team with clients to build their brand in a way that energizes awareness and inspires action among core audiences.
We help companies understand the MARKET before applying the ING.
Make no mistake, market research is not simply a part of the process, it is the process. And, it’s no secret that qualitative and quantitative research from internal stakeholders and external influencers offers valuable insight to move your company from a hopeful “we think” to a confident “we know” market-ready position – from hypothesis to a growth-enabled reality.
Once you know the destination, it’s time to determine how you will get there. The Image Factory implements a three-phase methodology directly with clients or seamlessly with client partners that serves as a step-by-step tactical blueprint for active engagement.