Preparation is the key to successful brand stewardship.
With today’s gotcha journalism and transparent social media climate, your business, agency or organization could be at risk at any given moment. Bad publicity or a scathing review –whether driven by traditional media outlets or individuals through a social media platform— is not the end of the world. In fact, we see it as an opportunity to turn a would-be negative into a longer-lasting positive.
We know how to get you through a difficult situation with your reputation intact and market share preserved, more often enhanced. The Image Factory offers a wide range of crisis-oriented services, including the following:
“By the time you hear the thunder, it’s too late to build the ark.”