Client & Industry Diversity

The strongest relationships with consumer trade media, associations and OEMs drive business goals and objectives.


Sports Marketing

Frequently at the center of pivotal moments of opportunity, challenge and change, The Image Factory brings a breadth of high-level communications experience in the ultra competitive industries of golf products manufacturing, professional sports franchises and other sports-related fields.

SPORTS MARKETING ENGAGEMENTS

• Recorded an impressive track record of generating editorial coverage for new product introductions and championed a creative advertising campaign entitled “My Game. My Shaft.” It was the first time that a shaft manufacturer’s integrated marketing campaign aggressively used marquee tour players to elevate the company’s value position and promote brand awareness.

• Bases juiced, generated a tremendous amount of publicity among the local media for the Houston Astros and The Minute Maid Company during the name change and scoreboard sign unveiling from Enron Field to Minute Maid Park. In addition to the naming rights, we also created the name Grand Slam for Youth, a cause-marketing program to help underprivileged kids in the Houston community.



Clients
UST Mamiya
-Stewart Cink PGA Tour
-Rod Pampling PGA Tour
-Davis Love III PGA Tour
-Jim Furyk PGA Tour
Nike Golf
Edel Golf
nVentix Nunchuk Shafts
Alien Golf
NBC Sports-Golf
The Golf Channel
Houston Astros
-The Minute Maid Company
Tacki-Mac

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